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Not Your Average Stylist

Learn more about me and explore the world of personal styling.

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lady in a light dress code

About Me

Hi! I’m Vard, your personal stylist and style enthusiast. As a certified professional from the London Institute of Style Coaching™️, I'm dedicated to elevating your style.

With a Master’s in Education and a passion for fashion, I've fully embraced my career as a Style Coach.

Offering multilingual services in English, Russian and Armenian, I connect with clients globally — from Los Angeles to London, Dubai, Moscow, Yerevan and beyond.

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My Approach

The 7-Style Approach is a system that highlights 7 distinct style archetypes to help you to pinpoint a look or feel that is uniquely yours.

When developing a style that works best for you, it is helpful to have some reference styles to navigate what you like and what you don’t like.

" Over the years, I've learned valuable lessons that I've integrated into my Style Coaching methods — lessons that can benefit everyone. I've discovered the importance of finding beauty in everything and not stressing the small stuff. You can be strong and resilient while still embracing the softness and charm that make you uniquely you. "

My Approach

Learn more about what inspires my work.

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What are the 7-Styles?

Parisian Chic

Soft and sweet-effortlessly

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Dramatic Glam

Fun, colorful, dressy look

collage of a style inspiration

Boho-Chic

Incorporates aspects of hippie bohemian style for a more modern look

3 panel style inspiration

London Smart Casual

Edgy, upscale modern look

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Classic With a Twist

Elegant classy attire

3 panel style inspiration

Street Style Chic

Trendy streetwear

3 panel style inspiration

Minimalist

Mono-chromal basics

3 panel style inspiration